Arno del Curto
Together Through the Wall with Brains
As a hockey coach, he embodied success, his personality made him a legend; Arno del Curto. We accompanied him on the way to his bestseller biography.
Arno del Curto is probably one of the most famous Swiss personalities of the recent pre-Instagram era. As a six-time Swiss champion and awarded as best coach in Europe, the charismatic Grisons native has made himself immortal not only in the ice hockey scene. To nurture this legacy even after the end of his career, del Curto has written his biography 'Through the wall with brain' ('Mit Köpfchen durch die Wand') with author Franzsika Müller (known from Platzspitzbaby). The coaching icon relied on our work to give the biography the attention it deserves.
We worked closely with Arno on acquiring publishers, managing the project, providing personal support and handling the online promotional activities. The success factors of this cooperation were definitely the mutual trust, the similar view of success and failure and, last but not least, the friendship that grew throughout the process.
